From strategy to product.
For years I worked with clients on digital products: from first question to concept, design and delivery. Owning a digital agency taught me that software works when the underlying question is clear.
Digital
I build digital forms for work that gets stuck in noise, documents, processes or decision-making. Technology is a means to give people more room, direction and agency.
Vision on technology
I believe in technology that supports, clarifies and lightens the load. A good digital product makes a process more understandable, a choice sharper or collaboration easier. The measure is what people can carry, see and do with it.
For years I worked with clients on digital products: from first question to concept, design and delivery. Owning a digital agency taught me that software works when the underlying question is clear.
I work intuitively, iteratively and precisely. With AI as accelerator, with experience as filter. That creates software that functions and feels right in language, rhythm and use.
Projects
An AI conversation partner that slows down, reflects back and asks questions. Mentor helps people hear their own thinking more clearly.
mentor.floris.proThe open research framework of the Syntrociety federation, which I build. SYFERS makes document work, processes and decision-making lighter, and makes the federation's work legible, through five connected instruments.
A mindfulness tool for breath, attention and returning to the present. A small digital bridge between mind, body and direction.
bridge.syntrociety.org